Home About Meet Alyx Founder As co-founder of Refinery Lab, Alyx and her team have filled fractional and strategic roles for companies of all sizes around the world. Marketer Alyx’s background covers every discipline of marketing, from go-to-market strategy to growth hacking and branding. Innovator Alyx has held product management and marketing roles across numerous high-tech verticals, from SaaS and telecommunications to health tech. Need some new ideas? Reach out to chat about what agile fractional CMO leadership can do to increase awareness, reach and revenue for your company. Get in Touch Fractional CMO Blog The latest news for fractional marketing leaders. strategyThe Rise of Fractional C-Level Executives and What It Means For CMOsIn recent years, a significant paradigm shift has been reshaping the C-suite landscape across most industries. Companies are increasingly… UncategorizedHow Fractional CMOs Can Leverage PitchBook to Find and Win ClientsThere are many tools that fractional CMOs can use for finding the right clients, and it can be a… strategyNot Everyone Should Try To Be Duolingo: Why Chasing Trends Can BackfireHave you ever been in that meeting? You know the one. The CEO leans forward, eyes gleaming with the… Get the newsletter Subscribe to our monthly roundup of what’s good in marketing these days: Please enable JavaScript in your browser to complete this form.Please enable JavaScript in your browser to complete this form.Email *Subscribe
strategyThe Rise of Fractional C-Level Executives and What It Means For CMOsIn recent years, a significant paradigm shift has been reshaping the C-suite landscape across most industries. Companies are increasingly…
UncategorizedHow Fractional CMOs Can Leverage PitchBook to Find and Win ClientsThere are many tools that fractional CMOs can use for finding the right clients, and it can be a…
strategyNot Everyone Should Try To Be Duolingo: Why Chasing Trends Can BackfireHave you ever been in that meeting? You know the one. The CEO leans forward, eyes gleaming with the…